If you have ever been to a music fest or comic con, I am pretty sure you still remember the experience to this day. However, this is often not the case with seminars, exhibitions, and business meets. Most of these trade shows, business meets, and corporate events are boring and forgettable with the same old themes.
If you are organising an event, you need to ensure people remember the event. And if you are participating, you need to ensure people remember your brand. But How do you do this? This blog will explain 9 creative ideas that you can implement using tech to make your events memorable.
Top Technologies for Making Your Event Memorable
1. Wow Them at Entry with Robotic Greeters
Event robots are highly advanced and versatile tech solution. They can sense people passing by and the gestures they are making to respond appropriately. Robots can be programmed to greet event visitors at the entrance, give information, and serve appetisers. Organisers can rent robots for events to perform various tasks, ensuring all spheres of event management are handled properly. These robots assist in hospitality, greet and interact with guests, and help visitors navigate the event better. With the addition of AI and ML, robots can work without a supervisor.
2. Let Guests Create and Share Moments with AI Photo Booths
AI photo booths use generative modules to take pictures and add unique filters to them. You can optimise these filters according to your event’s theme, like superhero or 10-years-later. These photos are then shared instantly with the user via their email or SMS. If we can take away something from the recent Ghibli filter buzz, it’s that people love to share their unique photos on social media. Brands can add their logos at the corner of these photos via the AI programming to get brand exposure.
3. Make Arrangements for Different Demographics
Business events are visited by a diverse demographic of people, from freshers to business veterans who have been in the industry for over 20 years. Incorporate different activities to ensure everyone enjoys the event. For seniors, you can incorporate old-school themes and easy-to-access displays. On the other hand, interactive and futuristic designs can help to connect with the younger generation. Offering something to people of different age groups and professional experiences makes them feel seen and respected.
4. Enhance the Experience with AR/VR Games and Challenges
AR and VR are some of the most fascinating technologies today. While games are the most engaging medium there is. So, what happens when you combine them both? AR/VR games can make your event unforgettable. You can find a wide range of AR/VR games on rent that offer immersive gameplay experiences for eventgoers. These games enhance mood, drive engagement, and get people talking about your event.
5. Incorporate Instagram AR Filters
Augmented reality (AR) has been a part of mainstream media for quite some time. Nevertheless, it is still a fascinating tool for event managers to wow audiences. Brands can create their own interactive AR filters for Instagram, accessible to their audience. A fun and creative AR filter is a memorable way to engage with and entertain eventgoers. Brands get direct engagement, user-generated content (UGC), and word-of-mouth, which are key event success metrics.
6. Personalised Takeaways Through AI Sketchbots
Events instantly become more memorable if the visitors can take souvenirs with them. This is where AI sketchbots come in. Sketchbots combine technology with creativity, creating realistic sketches in just 30-50 seconds. Brands can add their logo on the paper the sketchbot draws on for branded keepsakes. Attendees can share their sketches on social media, generating buzz around your event and getting people to talk about it.
7. Use Sound to Create and Enhance the Vibe
Music and sound can be a prominent influencer of mood and tone. According to a study, music that evokes emotions can make an experience highly memorable. Organisers can use ambient soundscapes that trigger certain emotions at specific times. For example, product launches with orchestral music can feel grandiose, while networking events can use softer instrumental music that makes people welcome. Incorporating sound design can make the event immersive and enjoyable.
8. 360-Degree Photo Booth for Creating Social Media-Worthy Photos
360-degree photo booths instantly make any event entertaining and fun. Event attendees can take panoramic and dynamic photos and videos that are shared with them in real time via email. Brands get two things out of this: UGC for social media and emails of potential customers. Users can add various filters to personalise their photos and videos, like slow-motion. 360BrightMedia offers custom photo booths with brand themes for boosting your brand visibility.
9. Encourage Interaction and Networking
And finally, encourage people to interact with each other and build their network. People may not remember the theme of your event but will remember the connections they made there. Integrate icebreaker games, speed networking rounds, and interactive panels as part of your event timeline. Event designers can also create lounges and break zones for visitors who want to have refreshments and take a break. This encourages people to connect with each other and develop meaningful business relations.
Conclusion
Technologies like event robots, AI photo booths, AR filters, and VR games make business events fun and lively. Attendees who have a good experience are more likely to remember the event and talk about it. To make sure everyone enjoys the event, include activities that cater to a wide demographic.
If you are not sure where to start or don’t have the time to figure everything out, let us handle it. As India’s emerging event tech solution company, 360BrightMedia has helped numerous event organisers make their events memorable. Whether you want to plan your next event or rent tech for it, we are here to help you. Contact us today to discuss your vision.